Graphic Guidelines


If you prefer to view the Graphic Guidelines
in a PDF format, Click HERE


Digital PHOTOS (photos sent to us via email or on disk)
          Must be at least 300 dpi (dots per inch) resolution (If not 300 dpi, then the size of the image must be large enough that it allows us to convert the image to 300 dpi at the final output size without loss of resolution. For example, an image that is 72 dpi and 22” by 15” will convert to an output image that is 300 dpi at about 3.5 by 5-inche).
          Must not be any smaller in size than the final size they are to be printed at. For example, a photo received at 1 by 2-inches will not work if the final output size is to be any larger, such as 4 by 5-inches.
          Must be sent as either TIFF, Photoshop (PSD) or JPEG file format (If JPEG, please avoid use of high compression as this degrades the quality of the photo).

NOTE: We CANNOT accept Microsoft Word documents with photos or graphics embedded in them. Word documents are not picture files.
JUST SAY NO TO MICROSOFT WORD FOR GRAPHICS!

Digital LOGOS (includes logos sent to us via email or disk)
          Our overall preference is to receive the logo in Adobe Illustrator EPS file format (This is a vector format and can be scaled and printed clean and sharp every time). However, since not everyone has this program, a TIFF file saved at a minimum of 300 DPI will work, usually.
          If not in Adobe Illustrator EPS format, then logos are governed by the same rules as other digital photos (See above).

Hard copy photos and logos (anything to be scanned by us from a physical source)
          We prefer original photos (those printed on photo paper from the negatives). Photos have to be of the very best quality and 4-inches by 6-inches, minimum. For colour reproduction they must be 8-inches by 10-inches minimum.
          Type and logos DO NOT scan well. If we must scan a logo, please ensure that the source to be scanned is fairly large and clean. Please note that we can make no guarantees about final quality of the logo if we receive it in an already printed form.
          Please remember that scanning from another printed piece makes it very difficult to ensure a good reproduction as degradation occurs with every generation of the image.


Graphics Designed by Towne Crier Productions

© 2005 ALL RIGHTS RESERVED

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